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Date 09/4/2010
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INTERNET - MOBILE : Financial Sites Popular Among Older European Mobile Web Users
comScore data reveal how age and gender impact mobile web destinations and device choices, and how advertisers can benefit > Read

INTERNET : Older generations use the internet as a tool for research, shopping and banking
Older generations use the internet less for socializing and entertainment and more as a tool for information searches, emailing, and buying products... > Read

MEDIA : Social Media, iGO iWRITE Spiking Among Baby Boomers
Forrester Research has revealed that 60 percent of baby boomers actively consume social media, echoing a trend witnessed... > Read

CHRONICLE : Facebook says its fastest-growing demo is 55-plus
As of January, more than 50% of Facebook users and 44% of MySpace users in the U.S. were over 35 years old > Read

INTERNET : Canadian Boomers Are NoLuddites; Majority Feel World Would Be "Passing Them By" If They Weren't Online
two-thirds of Canada's 45 - 64 year olds email friends and family more often than phoning, while nearly half are using online social networking sites > Read

INTERNET : Canadian Boomers Are NoLuddites; Majority Feel World Would Be "Passing Them By" If They Weren't Online
two-thirds of Canada's 45 - 64 year olds email friends and family more often than phoning, while nearly half are using online social networking sites > Read

REPORT : 50 is the new 40.....but only if you are 45!
30% of the population think middle age hits between 46 and 50. > Read

REPORT : 50 is the new 40.....but only if you are 45!
30% of the population think middle age hits between 46 and 50. > Read

INTERNET : For Forty-Something Women, Web Life is Close to Home
SheSpeaks Reveals Women 40-49 are Online in a More Purposeful Way than Younger Peers > Read

INTERNET : Internet users 50+ are rapidly closing the digital divide with boomong online activity
Americans 50+ are increasingly becoming immersed in the Internet and in many ways can be compared to users who are decades younger... > Read

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